Web site structure mining using social network analysis
نویسندگان
چکیده
منابع مشابه
Website Structure Mining using Social Network Analysis
Purpose – Web sites are typically designed attending to a variety of criteria. However, web site structure determines browsing behavior and way-finding results. The aim of this study is to identify the main profiles of web sites’ organizational structure by modeling them as graphs and considering several social network analysis features. Design/methodology/approach – A case study based on 80 in...
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With the emergence of the World Wide Web, analyzing and improving Web communication has become essential to adapt the Web content to the visitors’ expectations. Web communication analysis is traditionally performed by Web analytics software, which produce long lists of page-based audience metrics. These results suffer from page synonymy, page polysemy, page temporality, and page volatility. In ...
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ژورنال
عنوان ژورنال: Internet Research
سال: 2011
ISSN: 1066-2243
DOI: 10.1108/10662241111123711